Feels good to be the CEO of your own business, doesn’t it?
The sad truth is, often the gorgeous gals I speak to who have given up their 9 to 5 gig to start their own show, find themselves feeling more like a slave to their business, rather than the CEO.
Time to check in for yourself with these five key differences between being a CEO standing tall in her power and gifts, and a lady playing it safe letting fear and bad habits keep her slave to her business.
Create a Strong Container
CEOs have structures and boundaries. They don’t try to be everyone’s best friend and they set expectations about what their clients can expect from them up front. They know their own value, charge what they are worth, and say no to clients that do not fit them and their services. They are crystal clear on what they are selling, who they are selling it to and exactly how it will enhance their clients’ lives.
Slaves bend over backwards trying to be everything for everyone. They have no clear working hours and tend to over-deliver on their services driven by the desire to be liked. They allow work to seep into all hours of the day and night and can often be seen hiding from ‘what needs to be done’ on social media and other feel-good but non-income producing activities.
Keep the End Game in Mind
CEOs block tasks and work focused away from internet and other distractions. They set up their weeks according to overall strategy and often use quarterly, monthly, and weekly intentions to set the scene. They make decisions quickly and know that failing is just another ingredient of success, focusing more on getting the task done than getting it absolutely perfect.
Slaves allow their calendar to be high-jacked, never saying no, and are easily distracted by bright shiny objects. They scatter their energy and their time flitting between different tasks and checking emails many times per day. Slaves are genius at getting in their own way with obsessive researching and planning, all at the expense of implementation.
Do What You Love + Know you Are Already Enough
CEOs do what they love NOW, they don’t wait until its perfect or let fear stop them for too long. They recognise and acknowledge their own superpowers, and know that constantly allowing their businesses to grow and evolve according to these superpowers is a key ingredient in their success and growth.
Slaves wait for that mythical perfect time before they do what they REALLY want to do. They tend to hide parts of themselves, to copy other people who do have the kind of business they want or obsessively go looking for another course or piece of paper as their missing ingredient to success, when the real truth is they are ready right now exactly as they are. They let self-doubt keep them playing safe and small.
Track + Measure Everything
CEOs track every variable in their business and check them regularly, adjusting course where necessary. They know what they focus on grows: revenue, opt in conversion, program signups, advertising spend, return on investment, and customer retention to name a few.
Slaves use a head in the sand approach to their businesses, preferring to cross their fingers rather than look at the real truth about financials, customer engagement and uptake of their services. They often don’t know what their real situation is financially until end of tax year and are surprised to find that the growth they intended for this year has not become reality – again!
Dream Big + Commit Big
CEOs constantly invest in their own mindset and self-actualisation. They have a success team of mentors, cheerleaders and peers who provide support, motivation and ass kicking when necessary. They are always ready to be vulnerable and admit when their business sucks and they are stuck. They are open to being held accountable to their deepest desires and most audacious goals. CEOs don’t have a Plan B – they are 1000% committed to creating what they want in business and in life.
Slaves keep quiet about what’s really going on, pretend things are better than they are, or think that they are the only ones that have fears and doubts around their own abilities. They generally won’t choose to set or share big goals, in fear that they will fail to achieve them, preferring to keep their expectations low. Slaves have a fall back position in the back of their mind – a Plan B that keeps them from really committing the skin in the game that is required to create a real soul fuelled business which delivers their gifts to the world.
There you have it sweetheart – on reflection are you really the CEO or a slave to your own business? And what can you choose to change right now to shift you and your business reality in the right direction?
Kylie Patchett is a world leader in women’s self mastery, combining her medical, business, mindset coaching expertise to help gorgeous gals break through overwhelm and their own mental BS to create what they crave in life. Her area of genius is helping her clients to rock out delicious lives that nourish them mind, body and soul and divinely delicious businesses with crazy-good bottom lines, without sacrificing their soul or their sanity. You can download Kylie’s Delicious in 7 Days mini-course at www.KyliePatchett.com.