How organized in business do you really need to be?
The answer might surprise you.
Prefer to listen? Click below.
Lucky Bitch Video Transcript – How Organized In Business Do You Really Need To Be?
I’ve mentioned many, many times in my blog that I am a Virgo and people automatically think that I am super organized.
But the truth is I’m really not.
Just ask my mom or my husband. I am more like a messy, lazy person.
I’m just not organized, and I’m a recovering perfectionist.
But there’s one thing that’s WAY more important.
I am consistent and consistency is one of the most important things that you can have in business.
Consistency in your marketing.
You might notice in most of my videos, I’m always very consistent in the look and feel. I might not always have good hair and make-up (sometimes I miss that – messy and lazy remember?) but I’m always wearing turquoise or I have turquoise somewhere in the background.
All my picture quotes have turquoise in them. Even when I’m out and about, I try and use blue in all my photos.
So be very consistent in your look and feel. Don’t use all different stuff all the time unless rainbow pattern is part of your brand.
Want a sneak peek at my video process? It’s right here: How I Make My Blog Videos (Behind the Scenes)
Be really consistent with your content
Someone asked me the other day about batching content and they said, “I wouldn’t feel spontaneous if I batch content and I wouldn’t have any room for creativity”.
And what I said to them was,
If I waited until I felt like it I would absolutely not have a business.
If I waited until I felt like writing a blog post it probably would never happen.
If I waited until I felt like sharing on social media there would be massive gaps for days where I don’t feel like sharing anything.
And you might think that’s totally okay for your business but what I found in my business is that having consistency means people are waiting for your content, they rely on it.
I’m not organized but I do have some regular daily and monthly activities in my business. See them here.
If you do it on a regular schedule they will be sitting by their computer waiting for you to send out your newsletter or your latest blog post. Because they need or like your information.
Ready to create some content? Here’s my process: How to Create a Year’s Worth of Content for Your Blog
Consistency is what builds momentum and loyalty for your business.
You really have to know exactly what you’re trying to do. For me, I know that I provide inspiration, humor and money mindset work. I don’t deviate from that much (read about this philosophy here)
There are the two things you should really be consistent on:
- Your messaging.
- Your marketing.
And it requires a bit of forward planning but less organization than you think!
You can be as messy and as lazy as you like as long as you embrace consistency.
It’s also a mindset that things don’t have to be perfect. You can do the minimum required and still get maximum results.
Want some help with your mindset?
I’ve got a free manifesting course that will help you take your goals from dream board into reality – without winning the lottery. It comes with a free cheat sheet to help you. Grab it here:
It helps you get really clear on your goals, so you don’t have to work overtime to achieve them.
Did you miss last weeks video? Check it out here: How to Talk to Your Parents About Your Business